Entrepreneur Association of Tokyo
Speaker - Eric Young

"The Social Learning Revolution: Creating a disruptive business model from Japan"

As Chief Executive Officer and Co-Founder of Cerego Japan, Eric manages Cerego's overall business strategy and financial affairs.
His other entrepreneurial ventures include:

• The Princeton Review of Japan: Chairman of Executive Committee. Major shareholder of company, established in 1989 and operating profitably for 18 years.
• Metro Capital: Chairman of Investment Committee of a Japanese company focused on investments into distressed-asset, real estate, and venture capital activities.

Prior to Cerego, Eric had an eleven-year career in Capital Markets. His experience includes:

• Westdeutsche Landesbank (WestLB): From 1996 - 1999 he managed the Asian securities company of WestLB (one of Germany's largest banking institutions), where he was Representative Director (CEO). He had direct management and profit-loss responsibility for all Fixed Income Trading & Sales throughout Asia.
• Bankers Trust: From 1989 - 1996 he worked eight years as a bond and currency derivatives trader at Bankers Trust in New York, Tokyo and London.

The company started in 1995 as a privately funded research-oriented think-tank, with a mission to enhance the efficiency of the human learning process by focusing on the biological and psychological requirements for learning.

In collaboration with a diverse team of scientists and technologists, Cerego has developed a methodology for efficiently encoding, storing, and retrieving knowledge and facts/ the results have been significant, replicable, and scalable - users experience a personally tailored program that measurably improves their learning, memory, and performance.

iKnow! (www.iknow.co.jp) is Cerego’s direct to consumer learning platform (accessible via PC, mobile phone, game devices, and iPods), that takes advantage of the company’s core learning and memory technology. Reaching over 70,000 registered users in Japan within its first four months, iKnow! is quickly becoming the leader in not only highly effective English learning, but in community interaction. Combining the learning applications with the best of SNS across several platforms, Cerego offers a truly unique service to Japanese people learning English and will in the longer term offer the same service worldwide for all types of fact based learning.


EA-TOKYO - SEMINAR REGISTRATION