Entrepreneur Association of Tokyo
Speaker - Andrew Smith Lewis

"The Social Learning Revolution: Creating a disruptive business model from Japan"

Andrew has an 18-year track record of successfully building and growing education and technology businesses in Japan. As co-Founder and Chairman of Cerego Japan, Andrew focuses on new product planning as well as business development.

Andrew leads Cerego's R&D efforts as well as being the primary architect of its core learning products. He is the one of the original co-inventors of the Cerego Learning Methodology and has several patents in his name. His first book in Japanese, Learn Faster, Remember Longer, Nikkei BP 2002, became an immediate best-seller.

Andrew started The Princeton Review of Japan (TPRJ) in 1989 at the age of twenty-one. He grew the company from scratch to the market leader in its category. The company is currently run on a day-to-day basis by veteran Japanese management.

Andrew's experience in the education industry is a critical asset in building and maintaining strategic relationships for Cerego.

Andrew studied at the Bronx High School of Science, where we became a Westinghouse Science Talent Search Semi-Finalist. He graduated from the University of Virginia in 1989.

He is 40 years old, has lived in Japan for approximately 18 years, and speaks Japanese with near fluency.

Company Profile
Cerego has created and patented web-based technology that enable users to learn faster, remember longer, and perform with greater confidence.

The company started in 1995 as a privately funded research-oriented think-tank, with a mission to enhance the efficiency of the human learning process by focusing on the biological and psychological requirements for learning.

In collaboration with a diverse team of scientists and technologists, Cerego has developed a methodology for efficiently encoding, storing, and retrieving knowledge and facts/ the results have been significant, replicable, and scalable - users experience a personally tailored program that measurably improves their learning, memory, and performance.

iKnow! (www.iknow.co.jp) is Cerego’s direct to consumer learning platform (accessible via PC, mobile phone, game devices, and iPods), that takes advantage of the company’s core learning and memory technology. Reaching over 70,000 registered users in Japan within its first four months, iKnow! is quickly becoming the leader in not only highly effective English learning, but in community interaction. Combining the learning applications with the best of SNS across several platforms, Cerego offers a truly unique service to Japanese people learning English and will in the longer term offer the same service worldwide for all types of fact based learning.


EA-TOKYO - SEMINAR REGISTRATION